If you just started a small business or are thinking about it you know that there are books and books of advice out there. While some advice can be helpful too much can be overwhelming and can make you turn away completely. Still, it’s always a good idea to listen to the wisdom of those who went before and have learned the hard way so you don’t have to. Here are the top tips for small businesses. Use a business plan. Start by writing a detailed business plan that you can use throughout your startup and beyond. The plan should include a statement of purpose or mission statement, which can help to guide you not only on startup but also all through the business. The plan also needs to detail the finances of the business. The finances of the business include all the expenses for the business along with the projected sales. Overheads such as rent, utilities and postage charges must all be considered as well as other key budget items such as advertising. Don’t forget about one-time fees for business startup, licenses and inspections. Another cost for all businesses is the monthly telephone charges. Don’t skimp on insurance. Always get the full insurance coverage that you can get, even if the costs are slightly higher each month. This can help tremendously in keeping you covered for all types of events. Many small businesses have been wiped out entirely due to an accident or problem that was not covered by insurance. Then you will need to figure out the actual material costs for your product or service. This should include any labor necessary. Don’t assume that your labor is free. This is a mistake many new small business owners make. Instead, be sure that you account for your own salary as well as the salary of any other employees that will be required. Once you have the costs figured out you can set your pricing accordingly. Be prepared to do some market research. Always check competitors pricing to ensure that you are in line. You don’t want to be priced too high so that nobody will purchase your product or service. Likewise, you can’t be priced so low that you lose money with each purchase. Instead, take all things into consideration and price your product or service realistically while allowing for some profit. Try to be prudent when it comes to the overheads for your business. For example, telephone service is one area that you may be able to lower the costs. There are many wholesale long distance providers where you can find good service with reasonable prices. When making the budget always allow a category for unexpected items. These may come in the form of unexpected repairs or charges that you did not plan on. If you didn’t budget for these types of expenses the money will come right off the bottom line – profits. Instead, figure these expenses into the budget. Carry them over from month to month so that you have enough in the fund in the case of a problem. This also allows you some room for pricing changes in the event that some of your raw materials or labor prices go up. A good business plan can get you some much-needed dollars for your business. Investors must see a business plan before they will invest money in your business. Yet investors can provide the money you need to get the business going. Banks and loan officers also must review a business plan before granting a small business loan. If you are unsure about how to write a business plan get some help. A professional can help write a great plan for you and may be well worth the initial expense. Look at other business plans for similar businesses to get an idea of what it should be like. Finally, you can tweak the business plan as needed. Use the business plan as a roadmap to the success of your business.
Posts Tagged ‘Market Research’
Sage Advice For Upstart Small Business Owners
January 3rd, 20105 Pitfalls to Avoid in Your Small Business Marketing
December 31st, 2009If you have a brand new business sprouting as we speak, you need to pay attention here. Or may be you already own a small business in its nascent nervy stage. In either scenario you require a solid plan to reach your target customer. And you need it fast. Well, this article is not about giving you a marketing plan. This is to tell you what 5 mistakes to avoid. As a small business you can’t afford to loose a million dollar in market research or focus groups to find out what might work for you. But I can tell you right away what will not work. Lets find out what to avoid in your initial marketing and advertising. 1. Acting Small- ‘One man Band show’ A cardinal sin that you can commit in this time and age is to act small. Of course, you really might be a humble start-up but internet gives you a level playing field with the big guys. So why not go out, get a neat website, find some multiple-id corporate email ids, get a toll-free no. and open the shutter to public. Dn’t make it blatantly obvious that you are a one-man/woman band. Find ways of being bigger- not small. 2. Underselling- ‘Pay Us Whatever You Want’ Yes, you are just starting out. Every penny matters and you might have rising bills. Granted. Undercutting a competitor by reducing prices can be a smart business strategy, but simply trying to survive by taking whatever you get- is a disaster signal. Remember, price is an important element of your marketing-mix, please do not abuse it. ‘Better-value’ is a unique proposition; ‘cheap-product’ is not. 3. Boasting- ‘We are The Best’ Do you have honest references and genuine testimonials to prove your credibility? Do you make it visible straightaway on your home page or company leaflet? If not, then whatever you will say in support of your product and services will sound like an over-hyped sales pitch. So please be careful. Your sales page might be boasting beyond your customer’s logic. 4. Blabbering Online- ‘Bill Gates Sucks’ If you have a business to run, you have a reputation to guard. Blabbering on online forums, passing sleazy chain-emails, or, commenting rudely on blogs will find its way to your Google resume. Watch what you do online. Big brother is indeed watching you. 5. Freeby-Mania- ‘Free Web Design By’ Its commonplace for new small business owners to be on the lookout for free stuff. Not bad. As long as, it reduces the cost and provides added productivity. Beware of too many free links in your website, or, email newsletters. Maybe that presentation you prepared with free software (which left a ’sample’ watermark)can find its way to your clients. I hope these tips will help you guard against small pitfalls you can make in a bid to quickly promote your business. These are all common-sense issues. Make a habit of avoiding them once will help you throughout your entrepreneurial career.
Now Revealed! How to get Small Business Startup Loans
December 11th, 2009Starting up a business is a big daydreamfor many people. To get ready to embark on your business however, takes time, preparedness, patience and hard work. So, you have your idea ready and you have done your market research. Some people may have savings or family donations that they may be tempted to use. This is not always wise, however, as it’s not a good judgment to diminishany backup funding you may have. Another place to consider for funding can be a small business startup loan. However, an often left out source of funding instead of a small business startup loan might be a federal grant for business owners. A grant is much better than a small business startup loan because they can be very accessible to get hold of, especially for minorities. Here’s an example, there are some agencies that offer just small business grants for women. Also, some places may have a special offer for people that are looking for a small business startup loan or grant in particular areas. Furthermore, there can be agencies that specialize small business startup loans and/or grants for minorities or those wishing to start much-needed businesses. You will {need to do your homework|want to be prepared with information about your area before applying for your grant, as the agencies that will be responsible for approving your startup loan or grant will want to know that you have put thought and effort into your plans. To check if you can get a small business startup loan, or even better, a grant that will not have to be repaid, visit this site and answer their few questions. They will pre-evaluate your situation and check to see if you can qualify and can even offer some advisement to starting entrepreneurs. After you have obtained your grant (you can get started with the link above), you are ready to begin on your business. Having your own business can really be the most gratifying occurrence of your life. Small Business Startup Loan and Grant Information – Click here!